• Measured values

    You can display different measured values in each statistic. Why should I display other measured values? Depending on the goals you are pursuing with the evaluation of the data, different measured values are helpful. For example, an employee from the marketing department will be more interested in which campaigns a…

  • Edit tables

    In the “Edit table” menu, you can set various options for displaying the data in the desired statistics. Among other things, you can specify here how much data should be output per page. Why should I change the default view? A user is configured in LeadLab with a standard view….

  • Search company

    In most statistics, you can search directly for company names or values in the output list. Why should I look for a specific company? Sales staff often have one or more companies in mind that they would like to have as customers, or with whom they are currently in contact…

  • Display LeadLab data in Google Lookerstudio

    If you work with Lookerstudio from Google and want to retrieve the data from LeadLab there, then this works very simply via API feed from LeadLab. As a first step, please contact our support team so that we can set up access to the API feed and the configuration in…

  • Visitor flow

    With the visitor flow statistics, you can graphically display the click behavior of your visitors starting from the entry page. (Sankey diagram) Where can I find the visitor flow statistics? You can view the visitor flow statistics in the side menu under Visitor flow. What do the visitor flow statistics…

  • Click paths in/outgoing

    What can the diagram be used for? The incoming and outgoing click paths can be used to identify on which pages visitors were active before or after an important “conversion page”. For example, you can find out which pages a visitor has accessed before reaching an order form. This diagram…

  • Customize tracking code in general

    Data such as page names, sections, milestones, events, campaigns and search can be customized by you. When does it make sense to individualize tracked data? Pages and areas If you run a homepage that does not output readable page names , for example, it is possible to customize the page…